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Marketing workshop for artisans scheduled in November

Local artisans and crafters are always welcome to sell their wares at the annual Ocrafolk Festival, which is always the first full weekend in June. Two marketing workshops for artisans will be held on the island Nov. 19 & 20.

Local artisans and crafters are always welcome to sell their wares at the annual Ocrafolk Festival, which is always the first full weekend in June. Two marketing workshops for artisans will be held on the island Nov. 19 & 20.

Open Source Ocracoke has annouunced that Beaufort County Community College and the Hyde County Office of Economic Development will host two workshops for artisans Nov. 19 and 20 on Ocracoke.

Titled “Marketing for the Craftsperson or Artist,” both workshops will be held in the Ocracoke Community Center, 999 Irvin Garrish Hwy.

Session I will be from 2 to 5 p.m. Thursday, Nov.19, and Session II will be from 9 a.m. to noon Friday, Nov. 20.

Workshop leader, Linda Rozelle, has extensive experience in branding, marketing and advertising, and she has a love for small businesses and craft artisans specifically.

These hands-on workshops will stress creating unique advertising and marketing materials on a budget as well as effective product pricing and how to gain exposure through independent galleries or shops. Rozelle recommends attending both workshops, and she will personally provide feedback on participants’ own marketing during the second session.

**Registration is limited to a total of 40 businesses, though multiple people from one business can attend.

Cost is $25 total per person to attend both sessions. To register, contact Sarah Johnson at (252) 542-0842, or email sarah.johnson@hydecountync.gov.

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